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Barbie Will Be More Diverse In 2020

Elana Lyn Gross

02/04/2020

Kids will have more diverse Barbie dolls to play with in 2020. Mattel, the maker of the popular doll, released new additions to the Fashionista line this week, including a doll with a prosthetic limb, one that is bald and one with the skin condition vitiligo. 

Barbie Fashionista is the most diverse doll line, according to the company. Launched in 2015, the collection now has 176 dolls with nine body types, 35 skin tones and 94 hairstyles. 

Mattel worked with a dermatologist to design the doll with vitiligo. “As we continue to redefine what it means to be a ‘Barbie’ or look like Barbie, offering a doll with vitiligo in our main doll line allows kids to play out even more stories they see in the world around them,” Mattel wrote in a statement emailed to Forbes

Last year, the company introduced dolls with permanent disabilities, including one with a prosthetic limb and one in a wheelchair, by working with then 12-year-old Jordan Reeves. Reeves is the cofounder of the non-profit Born Just Right and a mentor for other kids with limb differences. Mattel collaborated with Reeves “to create a play experience that is as representative as possible,” according to the statement.

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    Racial Equity/Diversity

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