Mission
OUR MISSION:
BRING INSPIRATION AND INNOVATION TO EVERY ATHLETE* IN THE WORLD
*IF YOU HAVE A BODY, YOU ARE AN ATHLETE.
Vision
OUR 2020 TARGETS
Our 2020 employee target is to attract and develop an increasingly diverse, engaged and healthy workforce.
Values
At Nike, we believe that diversity fosters creativity and accelerates innovation.
No matter where we come from, a love of sport unites us. It teaches us to be competitive, but always collaborative and welcoming. To include different perspectives, because teams win when everyone contributes. To take a 'next play' attitude to failure, and apply what we've learned instantly.
Our team shares a singular goal: to make all athletes better. Whether it's through one of our Run Clubs, apps, or Nike stores, our experts guide millions of people on their personal sport journeys.
Creativity fuels our culture. With our open and global mindset, we're constantly curious about the world. We serve athletes in 190 countries, and we're inspired by every one of them.
By listening to the unique voices of every country, culture, and community, we can unleash the potential of every athlete.